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Post by alpha128 on Jan 13, 2019 18:04:23 GMT
Published today:
Star Wars is DYING Confirms Disney
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Post by CrepedCrusader on Jan 15, 2019 1:24:21 GMT
Published today: Star Wars is DYING Confirms DisneyUm... only one of the four Disney SW so far lost money, so... |
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Post by alpha128 on Jan 15, 2019 1:28:08 GMT
Published today: Star Wars is DYING Confirms DisneyUm... only one of the four Disney SW so far lost money, so... So watch the video. According to Disney's own SEC filing, the consumer products division is the only division at Disney where revenue is down, and Star Wars is the reason for the decline. |
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Post by President Ackbar™ on Jan 15, 2019 1:37:12 GMT
The Saga films dropped off from $2,068,223,624 to $1,332,539,889.
And the Spinoff films dropped off from $1,056,057,273 to $392,849,523.
Not sure how that is considered "success".
Most producers would have been fired.
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Post by Primemovermithrax Pejorative on Jan 15, 2019 1:40:26 GMT
Well the idea that Star Wars toys could sell forever is a dream. Disney's alleged business acumen has to do with vast stores of money and mafia-like market control. They probably can print money if they want to.
It was a supply-demand business when Walt owned it. Now it is international conglomerate. And the corruption that goes with it.
Star Wars was already a damaged brand when they bought it. They just crucified it.
The big mistake I think was the lack of understanding that it was a cinematic novelty first, and a toy brand second. For the time, the toys were unique and different, but not any more. The movies were events because of the unique groundbreaking visual effects. But the movies became run of the mill thanks to Lucas sitting on the sequels for 15 years--too many other films came along which had unique FX (using the company he created for Star Wars).
Should have started them around 1990.
Interest in Star Wars was waning by 1987.
They could have milked it a little more if they held off showing Darth Vader and brought him back for a sequel movie. They used up all the potential.
It's too late.
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Post by President Ackbar™ on Jan 15, 2019 1:43:55 GMT
Well the idea that Star Wars toys could sell forever is a dream. Disney's alleged business acumen has to do with vast stores of money and mafia-like market control. They probably can print money if they want to. It was a supply-demand business when Walt owned it. Now it is international conglomerate. And the corruption that goes with it. Star Wars was already a damaged brand when they bought it. They just crucified it. The big mistake I think was the lack of understanding that it was a cinematic novelty first, and a toy brand second. For the time, the toys were unique and different, but not any more. The movies were events because of the unique groundbreaking visual effects. But the movies became run of the mill thanks to Lucas sitting on the sequels for 15 years--too many other films came along which had unique FX (using the company he created for Star Wars). Should have started them around 1990. Interest in Star Wars was waning by 1987. They could have milked it a little more if they held off showing Darth Vader and brought him back for a sequel movie. They used up all the potential. It's too late. agreed, they mishandled it badly, and the sheep won't even admit it |
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Post by ck100 on Jan 15, 2019 2:21:26 GMT
If it makes the slightest bit of money, then it's alive and will stay that way.
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Post by Deleted on Jan 15, 2019 2:47:19 GMT
One saga movie every two years at Christmas would have kept people wanting more. The cartoons and books would have kept the die hards placated while the general public would have had a semi annual treat.
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Post by President Ackbar™ on Jan 15, 2019 3:01:23 GMT
These prove once and for all that what people really wanted to see was the big three.
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Post by darkpast on Jan 15, 2019 5:35:56 GMT
star wars land will be huge though
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Post by alpha128 on Jan 17, 2019 12:43:37 GMT
If it makes the slightest bit of money, then it's alive and will stay that way. Disney didn't invest $4 billion to make "the slightest bit of money" in return. And they certainly didn't invest in Star Wars so it could be the most returned toy brand - which it is: Bottom line: Star Wars may still be alive, but it's far from healthy.
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Post by Waxer-n-boil on Jan 19, 2019 2:42:09 GMT
Just my two cents, but I think also these factors play a part (some of which crosses over in the video points).
= They supplanted the mythos with Disney magic centered around one of their warrior princesses; Rey. And that mythos and it's dynamics has mostly appealed to girl toy buyers. Boys have figured that out and lost interest.
= Girls are onboard with Rey. The problem is that girls go through a new Disney princess almost every year. They're not sitting around waiting for a sequel to said warrior princess to rekindle their toy buying enthusiasm. That's a process they're used to. Which is also probably why many Disney princesses don't get sequels, and straight-to-video if that.
= The OT heroes aren't heroes anymore. At best they're an aging mixed bag. At worst they're inept, aimless isolationists. They don't make for toy roll models. And with so many other things about them screaming "washed up, incompetent failure", it's no wonder you can't pay kids to take their toys.
= The satellite/extra characters suck! Even the background characters of the OT and the PT teased competence. Characters like Boba Fett, Lobot, Tarkin, Jango Fett, General Grievous, Dooku, Bossk, countless Jedi and bounty hunter extras whose names we forgot, and even Admiral Ackbar (OT): they had some gift, authority, or special ability/gadget that made them superficially interesting and competent. The extras of the Disney ST are constantly bogged down in incompetence, sappiness, and forced humor. Too many of the extras fit this mold for this kind of genre. Why would kids want to buy toys of that? They don't.
= The world building has been less imaginative. And I think that's why even toys of ships and droids haven't sold.
I agree with the points of the video narrator. It's fact based and well done.
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