Post by NJtoTX on Dec 21, 2018 2:12:13 GMT
What are you talking (typing, actually) about?
On 9 September 2014, U2 announced their thirteenth studio album, Songs of Innocence, at an Apple product launch event, and released it digitally the same day to all iTunes Store customers at no cost. The release made the album available to over 500 million iTunes customers in what Apple CEO Tim Cook called "the largest album release of all time."
Apple reportedly paid Universal Music Group and U2 a lump sum for a five-week exclusivity period in which to distribute the album and spent US$100 million on a promotional campaign.
The record received mixed reviews and drew criticism for its digital release strategy; it was automatically added to users' iTunes accounts, which for many, triggered an unprompted download to their electronic devices. Chris Richards of The Washington Post called the release "rock-and-roll as dystopian junk mail".