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Post by Lord Death Man on Jul 31, 2019 20:53:06 GMT
Last I heard, Marvel, DC, and Image still have the biggest share of comic sales with Dark Horse Boom! Studios, Valiant and a few others all coming in as distant thirds. Comic book sales for Marvel - even at peak performance - are a loss leader. Film and merchandising profits far outstrip comic book sales. Comic book sales are more or less the food and beverage side of the Marvel empire. The sad thing is that Marvel doesn’t actually treat the comic book division accordingly and individual books are still priced at an unjustifiable premium. DC has made strides towards more reasonable pricing. I think part of the problem with Marvel comics these days is that they keep trying to make them more like the MCU, instead of letting them stand as their own thing. Interesting, can you cite a few examples? I buy Immortal Hulk, Powers of X, House of X, Black Panther, and Captain America. Most of those have little if any similarities with the movies. Occasionally, certain characters that have appeared in the films get played up, but that never lasts more than a few issues. Whenever, I've seen a Marvel book make a concerted effort to copy the movies, that usually signals a creative/editorial team that is angling to get involved in the films.
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