Why is Hollywood trying to push Brie Larson on us?

"Hollywood" (to use that vague phrase which is as meaningless as "Washington") has been pushing people on us ever since movies went commercial in the first decade of the 20th century. THE NEXT BIG STAR! Sometimes they are. Most of the time they end up a failure or spend their entire career on the 'B' or 'C' lists or get most of their jobs on television. That's nothing new.