"Phases of an SJW Takeover"
1. SJW CRITICISM – A popular Intellectual Property is criticized by SJWs for being racist, sexist, misogynist, homophobic, and a smattering of other things. This will often manifest in media articles and academic papers which push this false narrative. This phase can take place over the course of years, or even decades.
2. IP IS ABOUT TO UNDERGO REBOOT – or reimagining, or remake, or whatever term is fashionable at the time. The rebooted production will tout “firsts,” first female, first person of color, first LGBTQ+, etc., even if the IP has already had them before. They do this to contrast their new version as far more virtuous and progressive than the previous version, which they spent years or decades labeling as racist, sexist, misogynist, homophobic, etc.
3. THE BARNACLING – SJWs barnacle themselves to the IP within the production, and start transforming the IP from its original form. SJWs sometimes refer to this strategy as entryism. Production staff make claims that long time customers will stay with the IP no matter what the changes are. SJWs outside of the production barnacle themselves to the customer base, and start lecturing long time customers. Shill media SJWs write articles pontificating about how diversity is good business and touting diversity “firsts,” without regard to the fact that the IP may have already been diverse for years or decades.
4. CUSTOMER CRITICISM – Long time customers of the IP voice legitimate criticism of the new direction.
5. SJW RESPONSE TO CUSTOMER CRITICISM – A large customer backlash is created when SJWs both inside of the production, and outside of it in the customer base and shill media, falsely accuse critics of being racist, sexist, misogynist, homophobic, etc., usually to protect a criticized political message being pushed by the newly transformed IP that the customer base is criticizing. SJWs will also attempt to stigmatize use of the term “SJW” as a pejorative, so that you’re unable to identify the problem and articulate points. SJWs will completely ignore female, people of color, and LGBTQ+ critics, and/or marginalize their voices.
6. DISMISSING AND IGNORING THE BACKLASH – Shill media publishes pieces declaring that the backlash doesn’t exist. Shill media also publishes pieces instructing others to ignore the “tiny vocal minority,” some of whom used to be the old “gatekeepers” of the community.
7. SUPPRESSING THE BACKLASH – Blogs, internet forums, social media, and other websites delete or otherwise “redact” critical comments and posts in discussion forums under the aegis of “hate speech,” and may even engage in the complete banning of accounts. Some websites remove their comments sections altogether.
8. BACKLASH INTENSIFIES – As an inevitable side effect of suppression the Streisand Effect takes hold, as customers seek out other venues to express their criticism, and some publish their own, growing the backlash exponentially.
9. HATE HOAXES, FALSE FLAGS & CLONED ACCOUNTS – The rank and file SJW activists in the customer base get heavily involved in shouting down critics, and creating hate hoaxes and false flags in an effort to discredit those critics. Such efforts are also intended to be picked up by shill media outlets, which will then report on them to further mischaracterize the critical customers. SJWs will create cloned social media and discussion forum accounts that mimic known critical voices, in an attempt to discredit them and/or divert payments/donations for products or causes away from the critical customer. SJWs will often operate hidden forums where these tactics are organized.
10. ESCALATION OF ATTACKS – SJWs will report posts as spam or a violation of rules, and attempt to get social media accounts suspended, and posts deleted. SJWs will start to send out false press releases to rival websites in an effort to discredit their critical competitors. SJWs will begin to search through public records such as child support or foreclosures in an effort to embarrass loud voices, a practice known as doxing. SJWs will send out phishing attempts in an effort to gain personal information. SJWs may attempt to contact the workplaces of loud voices, in an attempt to punish critical customers financially for speaking out. SJWs may attack normal people with physical violence.
11. IP FAILURES – The IP starts to falter as customers start to drift away and sales begin to plummet. This is either due to a drop in quality of the IP, or the poor treatment of the customers, or a combination of both.
12. THE DAMSEL IN DISTRESS – A female member of the production (it could also be a member of the LGBTQ+ community) is granted victim status over a fishy event in order to deflect from the failures of the IP, and shame critical customers into silence. The damsel in distress is used as a political pawn both by the SJWs inside the IP, and the SJWs outside of the IP in the customer base and shill media. If the first Damsel In Distress doesn’t quite work, another one will come.
13. DESPERATE PLEAS FOR COMMUNITY MANAGEMENT – “White Knights” in the shill media call for creative authorities to smack down the backlash, and restore control of the narrative in response to The Damsel In Distress event. Shill media publishes multiple articles with the same talking points and catchphrases such as “toxic fan base” or “bad faith” in an effort to mischaracterize the customer base. Major news outlets report on the story, and quote those “think” pieces as authoritative.
14. ANSWERING THE CALL – Celebrity and creative cast & crew SJWs inside of the IP answer the shill media’s call, and make public statements admonishing critical customers, typically over false accusations. Critical customers will respond to the admonishments, and SJWs will call that response “abuse” and/or “harassment,” sometimes alluding to the notion that “creatives” deserve special consideration. Remember, what SJWs call “abuse” and/or “harassment” when customers do it, they call “activism” when they do it.
15. THE FINAL PUSH – Shill media entities, and rank and file SJWs tell long time customers to go find something else if they don’t like it anymore, in a last ditch effort to push critics out of the “community” once and for all. “Don’t like it, don’t buy it.” They will also engage in Gaslighting, a method of psychologically manipulating an adversary into thinking that they’re crazy. This will oftentimes come in the form of the SJW saying that their brand of politics has always been in the IP from the very beginning.
16. IP BLEEDING – The IP starts to hemorrhage money, as long time customers begin to abandon the IP in droves.
17. CUSTOMER BASE OBLITERATION – The customer base is utterly destroyed, leaving behind only the small handful of SJWs who don’t make any purchases.
18. THE END – The new incarnation of the IP comes to an end. Since the majority of the customer base has abandoned it, there’s no more controversy or discussion about it. It’s over. The best case scenario is that the original IP is largely forgotten with the exception of a few die-hards who still carry the torch. The worst case scenario is that the new incarnation of the IP overwrites the original, and the original IP is forgotten altogether and overshadowed by the new incarnation in all future shill media mentions.
19. MIGRATION – The SJW is primarily interested in popular IPs that have a large audience, which can serve as a vehicle to spread their political message as widely as possible. Therefore, the remaining SJWs jump ship from the decimated IP, to devour a new IP that is popular and undergoing a transitional phase that they can barnacle themselves to through entryism.
20. REBIRTH – The process begins again, in the newly targeted IP. If normal creators have jumped ship from the targeted IP and start fresh in their own endeavors, SJWs will chase them down on the internet and in real life, to endlessly harass them in an effort to destroy their ability to make that new effort a success. The new effort will be maligned with the help of the SJW legacy media.