brokenbow
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Post by brokenbow on Apr 10, 2017 20:37:08 GMT
The one that I can't help but be baffled by is why Universal opened "Oblivion" (Tom Cruise sci-fi movie) 2 weeks BEFORE Iron Man 3. It opened well both domestic and internationally but with Iron Man 3 it literally plummeted after IM3's release.
TBH and IMO Oblivion was good enough for a prime summer or fall opening, great film and underrated.
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Post by fangirl1975 on Apr 10, 2017 21:20:40 GMT
Universal opened Public Enemies on the 4th of July holiday in 2009. They would've been better off releasing it in September.
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brokenbow
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Post by brokenbow on Apr 10, 2017 21:39:38 GMT
Universal opened Public Enemies on the 4th of July holiday in 2009. They would've been better off releasing it in September. I totally agree! Funny thing is that movie is in my top 5 films, it was made with such great craftsman probably Mann's last great flick!
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Post by brownstones on Apr 10, 2017 23:09:14 GMT
well i'm not the biggest fan of oblivion, it's not bad, it's even pretty good in some aspects, but overall it's kind of dull. Maybe it was the casting of Olga Kurylenko, the trailers, direction, idk, but it didn't fire on all cylinders for me.
now back to the blockbuster question, Hollywood is making blockbuster after blockbuster, and now you're getting major blockbusters directly competing against one another.
for example June 2017:
WW is week1 week2 The Mummy week3 Cars 3 week4 Transformers5
then we go to July:
week1 Spider-Man week2 War for the Planet of the Apes week3 Dunkirk and Valerian, and etc. etc. etc.
honestly it's extremely stacked, so you have to either have a massive name behind you or a great trailer, because if not......woof.
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brokenbow
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Post by brokenbow on Apr 10, 2017 23:15:28 GMT
Yeah I agree June and July (even May) are packed! You'd think Hollywood would know by now that there is an easy fix to making blockbusters, put them in January or September as in the past few years we've gotten big hits in those months as well, it's not rocket science.
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Post by politicidal on Apr 10, 2017 23:38:03 GMT
Yeah I agree June and July (even May) are packed! You'd think Hollywood would know by now that there is an easy fix to making blockbusters, put them in January or September as in the past few years we've gotten big hits in those months as well, it's not rocket science. If people want to see a movie they'll see it.
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Deleted
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Post by Deleted on Apr 11, 2017 16:26:12 GMT
Star Trek Beyond was released on July 22 last year, and that was a particularly packed point for films, most of which either flopping or underperforming. That underperformed due to how packed the competiton was. It should have been released in September, after all it was made to mark 50 years of Trek, and the competition wouldn't have been as packed given the only other possible competition coming from Ben-Hur, The Magnificent Seven, Miss Peregrine's Home for Peculiar Children, Deepwater Horizon, and Storks.
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brokenbow
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Post by brokenbow on Apr 11, 2017 17:34:30 GMT
I agree with Trek although I think first weekend in October would be better (Gravity, The Martian) were placed there and did huge business then you have Interstellar that was also fairly big in early November.
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Post by politicidal on Apr 11, 2017 23:25:44 GMT
Another one that comes to mind is an oldie - Last Action Hero (1993). Opened a week after Jurassic Park. Ouch.
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Post by brownstones on Apr 12, 2017 0:24:14 GMT
Yeah I agree June and July (even May) are packed! You'd think Hollywood would know by now that there is an easy fix to making blockbusters, put them in January or September as in the past few years we've gotten big hits in those months as well, it's not rocket science. If people want to see a movie they'll see it. I think that's true, but to an extent. Let's say WW comes out this Friday, Spider-Man the next, and Planet of the Apes the week after, the drop-offs will probably be steeper, and the open weekends will be weaker, the films will have diminishing returns because people will have to be more frugal with their money and time, especially families.
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Post by Deleted on Apr 12, 2017 3:39:42 GMT
Star Wars Episode II - Attack of the Clones opened on May 16, 2002, which was released only a week and a half after the first Spider-Man film. It ended up hurting the box office of both films and both could have made a lot more money than they did.
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Post by Deleted on Apr 12, 2017 6:49:10 GMT
King Arthur: Legend of the Sword is being released on May 12 this year, same day as Alien: Covenant in the U.K, and the week right before it in the US. I think this will affect its box office massively, as given the competition is freaking alien. It could have been released later this summer given that alien was moved from August 5. So maybe early August, because it's not as packed as May, June or July. And at least then the only real competition would come from The Emoji Movie.
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Post by moviemanjackson on Apr 12, 2017 16:21:27 GMT
I thought last year, The Magnificent Seven would have been perfect for blockbuster season, say June-ish. We were clamoring for action summer fun but never really got it outside of Civil War, and Star Trek Beyond. It's not an amazing movie, but the action is legit and the final act is stellar imo.
Instead, it did OK numbers in Sept, but underperformed. I think if they released in June, more people would have saw simply because of fairly good word of mouth and cause there was little else that satisfied big-budget action after Captain America: Civil War.
They must have thought they had some weird shot at awards.
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deeznutz
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Post by deeznutz on Apr 15, 2017 21:35:28 GMT
Christmas
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Post by lenlenlen1 on Sept 1, 2017 20:22:21 GMT
Really, anytime between the first week of August and the first week of November, and then between the first week of January and the first week of May, kinda sucks to release anything (except for horror movies in October). Although there have been a few hits in April lately.
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Post by Deleted on Sept 1, 2017 20:29:57 GMT
Captain America: The First Avenger came out a week before the (at the time) final Harry Potter film.
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Post by taylorfirst1 on Sept 1, 2017 21:03:42 GMT
The biggest movie of the year so far was released in March (Beauty and the Beast). So I think blockbusters are becoming a year round thing now.
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